The value of effective copywriting for hedge fund marketing and capital raising efforts cannot be overstated. We have extensive experience at high-level financial copywriting and can offer these services to our clients and partners.
Bestselling hedge fund author Richard Wilson highlights how very important effective copywriting is for hedge funds and capital raising in the following 5 point list:
1The headline of your letters, subject line of your emails, and first few words of your speeches are the most important. Crafting a great headline can take hours to complete, but make the difference between being shown to others and never being noticed.
2Many hedge funds, family offices, and private equity groups spend over $20,000 worth of their and money on their marketing materials ever year, yet 95% are decisions are based on what’s always been done or what sounds good instead of A/B testing results to find what is effective.
3 Every investment fund markets itself using emails and investor letters. Without copy writing skills you may not only be failing to connect with your audience but you could actually be turning them off and pushing clients away.
4 Investment funds of all types are started by successful traders and portfolio managers, very few are started only by marketers. By this nature of how the business if founded and grown niche marketing practices such as copy writing are often overlooked or seen as something that they are above.
5 99% of your competitors are not using copy writing best practices.
Provide us with the following information so we have the proper copywriting ammunition: